Marketing Manager
KEY RESPONSIBILITIES
Develop and implement the marketing communications plan together with key stakeholders in Sales, Service & Product Management
Help to prepare central, regional and product range marketing budgets, and monitor spend and progress against the marketing plan to gain maximum impact
Own the corporate identity for Scienta Omicron and Scienta Scientific and work with colleagues and other group companies to ensure consistent branding and messaging across businesses and product lines, both for internal and external use
Plan and execute company promotional and advertising communications campaigns such as press releases, mail, digital, print, and special events including webinars
Supervise the design, production, and distribution of collateral and promotional materials to aid the company’s sales and marketing program, generating materials in-house where possible
Coordinate with product managers and regional sales and service to develop a strong pipeline of marketing and promotional content
Organise marketing materials and archives and establish a document management system to ensure all materials remain updated and relevant
Work with agents, distributors, and other partner organisations to develop partner marketing programs consistent with our global communications plan and branding guidelines
Create original, error-free, clear, and concise content that delivers compelling and effective communication
Responsible for all company interactions on social media, including creating and uploading content and responding or reacting to messages
Responsible for company compliance to GDPR and other data protection regulations
Manage and develop the company’s mailing lists, including the CRM, and use marketing automation tools to enable targeted communications to specific market segments
Manage Scienta Omicron and Scienta Scientific websites, create and update content, and liaise with external partners to ensure site stability and maintenance. Optimise SEO and drive actions to grow website traffic and engagement
Assist in selecting, negotiating and managing external partners, such as website agencies, publishers, advertising and marketing agencies, press agencies, and external consultants.
Put in place measures for recording the impact of marketing and communication efforts; gather result data and produce reports for the management team.
OUR BENEFITS
A future with great development opportunities in a globally active company.
What we offer:
- Excellent compensation
- Working in an innovative company
- A state-of-the-art office in a pleasant working atmosphere
YOUR PROFILE
- Previous experience with marketing communications, digital marketing, social media manager for similar organisations (Experience within the scientific research instrumentation market would be an advantage)
- Strong understanding of website content management systems (experience with Pimcore would be an advantage)
- Experience in SEO, Google Analytics, PPC, Email marketing, and social media.
- Experience with desktop publishing software to produce professional marketing materials would be an advantage
- Articulate and professional communication skills in English language are essential
- Able to work to organisational deadlines and KPI’s.
- Passionate and results-driven individual.
- Able to work independently and influence others towards common goals
- Curious and open to learn more about the physics-/technology field
About Scienta
Scienta provides Nobel Prize technologies for science and industry, through innovations in Electron Spectroscopy, Scanning Probe Microscopy and Thin Film Deposition in Ultra High Vacuum. Scienta Omicron’s Materials Innovation Platform for Materials Physics and Surface Science supports researchers around the world. Scienta Omicron traces its origins back to the Nobel Prizes in 1981 for Electron Spectroscopy and 1986 for Scanning Probe Microscopy. Scienta Omicron had a revenue 50 Million Euro and 214 employees in 2022. Scienta Omicron is a fully owned subsidiary of Scienta Scientific AB, with main sites in Uppsala, Sweden and Taunusstein, Germany, and regional offices in USA, China and Japan. Scienta Scientific AB develops longterm profitable technology-based niche businesses within the 20 Billion Euro Scientific Instruments for Physical Characterization market.
YOUR WAY INTO OUR COMPANY
We are looking forward to your application
Please send it to:
Phil.Pickering@scientaomicron.com
Global Sales Director